Men, women, children—everyone needs shoes, so it’s a shame that so many people see shoe shopping as a hassle, a chore, a necessary evil. After observing how people shop for their shoes, I can see why. The process is clunky, inefficient, and often disappointing.
Tag Archives: shopping
How to Raise Prices the Right Way
Speaking of raising prices, here’s a summary of strategies on how companies can cover rising costs by raising prices without losing customers. The full article from professors Kusum L. Ailawadi and Paul W. Farris can be found here.
Cracking the Mysteries of the Male Shopper
Read the article from The Wall Street Journal in its entirety here: Cracking the Mysteries of the Male Shopper. My summary and thoughts are below:
In my four semesters of college co-ed life, I have never seen a single one of my male friends go shopping. I’ve often wondered how they manage: fabrics wear thin, styles shift, seasons change. They remain clothed, so I suppose they must do their shopping on the sly–or online.
K Does Cases 